Natural Assets Research & Innovation Platform and Agenda in Support of UK Business & Policy - Pledge Form

The Valuing Nature Programme has worked with business over the last 2 years, funded by the Natural Environment Research Council, to develop a Natural Assets Research and Innovation Agenda in Support of Business and Policy. This has involved:

Based on this work, the Valuing Nature Programme has submitted a Case to NERC, within the context of the NERC  Call for Ideas for potential Strategic Priorities Fund (SPF) programmes, for an investment of £100m+ in a new  Natural Assets Research & Innovation Platform and Agenda in Support of UK Business & Policy.

The idea is now under consideration by NERC, who may work it up to a potential bid to the SPF and/or consider other possible funding modes.

At this stage, we are seeking further support from the business community (and other organisations) through the following pledge form. Please sign this pledge form and help us by promoting signature by relevant business and other contacts in your network. You can view the list of signatories here.

Thank you.

Guy Duke, Business Champion
Peter Young, Chair Business Interest Group


We believe a significant increase in action to restore the UK's natural assets is vital to build a strong and resilient future economy and society.

Such action must be underpinned by sound science and evidence.

We support the need for a major research initiative to support business and society take action to rebuild our natural assets.

We would be interested in collaborating with any such well-designed initiative.

How we will use your information

When you sign up to the pledge, we will publish on the pledge webpage your name, position and organisation. We will not publish your email address. Your email along with the other details you provide will be stored by the secretariat of the Valuing Nature programme, and used only for the purposes of taking forward the Natural Assets R&I agenda. If you wish to have your information removed from the pledge webpage and/or our records, please contact us at Thank you.